Thanks to ChicoryFarm I'm all fired up again about a topic that gets my blood boiling; The insultingly low price that people expect to pay for a chicken. It's maddening. But it's we the chicken producers who are to blame.
SO someone doesn't want to pay $25 for a pullet? Time to educate the public who want to stuff their uneducated faces at our expense. No more, I say! It is time to QUIT SELLING HENS! What you are selling is not a whole bird. No no no. What yo uare selling is a percentage share of future egg value.
The average hen will lay 225 then 175 then 100 eggs over three years. (a conservative ballpark guess) That's 475 eggs = 39 dozen eggs. At the low end of $3 a dozen, those eggs are worth $118. At the HIGH end, if you can get organic, free range, yoga practicing, yogurt eating prices, you might get $6 a dozen which is 39 dozen x $6 = $234 in egg production!
So, your pullet will generate and income of between $118 and $234.
I say a bird should be priced at half her potential lifetime egg value, conservatively speaking that hen will sell for $59, (half of $118). If you are selling to the organic growers who want $6 a dozen for their eggs, then you want $117 for that hen. The buyer should, with a little creative marketing, be able to make his investment back plus a profit of the same. IT's a win win for everyone!
So you see Chicory, explain this to your buyer and they would be FOOLS not to see that anything that has this much ability to produce FOOD and a saleable product, is worth at least $25. If the general public thinks chickens are worthless, it's because we the people who raise chickens think they are too. If we want to change that, WE have to be the change!
SO someone doesn't want to pay $25 for a pullet? Time to educate the public who want to stuff their uneducated faces at our expense. No more, I say! It is time to QUIT SELLING HENS! What you are selling is not a whole bird. No no no. What yo uare selling is a percentage share of future egg value.
The average hen will lay 225 then 175 then 100 eggs over three years. (a conservative ballpark guess) That's 475 eggs = 39 dozen eggs. At the low end of $3 a dozen, those eggs are worth $118. At the HIGH end, if you can get organic, free range, yoga practicing, yogurt eating prices, you might get $6 a dozen which is 39 dozen x $6 = $234 in egg production!
So, your pullet will generate and income of between $118 and $234.
I say a bird should be priced at half her potential lifetime egg value, conservatively speaking that hen will sell for $59, (half of $118). If you are selling to the organic growers who want $6 a dozen for their eggs, then you want $117 for that hen. The buyer should, with a little creative marketing, be able to make his investment back plus a profit of the same. IT's a win win for everyone!
So you see Chicory, explain this to your buyer and they would be FOOLS not to see that anything that has this much ability to produce FOOD and a saleable product, is worth at least $25. If the general public thinks chickens are worthless, it's because we the people who raise chickens think they are too. If we want to change that, WE have to be the change!